Morale

What is Morale?

 

‘Morale’ is the quality of a group to maintain their positive beliefs with confidence, enthusiasm, and discipline even in the face of hardships. It can be looked at, as a judgment of the willpower of a group of individuals while performing a task or undertaking a project.

 

Famous sociologist Alexander H. Leighton had quipped that morale is the capacity of a group of people to pull off a common task or purpose persistently and consistently.

 

Morale is generally assessed as a collective factor in a group rather than on an individual level. Hence, employee morale is an important factor for HR as it is proven to have a direct effect on their productivity.

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What is Strategic Planning ? ‘Strategic Planning’ refers to the planning of organizations to define the goals, objectives and needs of the company in a

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